Real Estate & Architecture | Dallas, TX
Architecture photography, both commercial and residential real-estate photography, aerials and more
Video of real estate, signage, interior design with interviews, aerials, architecture, construction and more.
Clients and Companies DTX Media has shot for:
DTX Media is a real-estate video production company, architecture photography service and virtual tour provider in Dallas / Fort Worth, Texas.
Residential Commercial Real-Estate Photography in Dallas, TX
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- Real Estate
Interior Photography
Our interior photography is typically shot with a 16mm or less rectilinear lens on full frame sensor. What does that mean? It means you can see much more of the room with very little distortion and no fish-eye effect. If you want a wider shot, we can stitch multiple images together to make beautiful panoramas! We can shoot with a High Dynamic Range (HDR), meaning that the really bright areas like the windows are not blown out, and the really dark areas like under the table are not jet black. HDR requires a lot of skill and experience to execute successfully. A well-executed image is not noticeably HDR except to the trained eye.
Exterior Photography
Commercial real-estate and architectural photography usually requires exterior photos of the facility. Time of day is crucial for these images. This sample was taken at UTA near Dallas, Texas for HKS architects. The images was taken at a late twilight, which allows the sky to still retain some blue. Notice how the ambient lighting balances with the artificial lighting. Exterior images, as well as interiors, can also be HDR (High Dynamic Range) when necessary.
Dallas Architectural Video and Photography
Types / Quality of Real-Estate Photography
Types |
Advanced “A” Structural Photography |
Basic “B” Structural Photography |
Common “C” Structural Photography |
|---|---|---|---|
| Interior Example |  |
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| Exterior Example |  |
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| Purpose | High End Real-Estate, Architecture Portfolio | Standard Real-Estate, Most Clients | Documentation, Appraisals, Construction Progression |
| Platform & Resolution | Tripod, typically 42MP | Handheld, 24MP+ | Handheld, 12MP+ |
| ISO / Grain | Lowest Possible |
May result in some noise which can be improved in post |
Low lit areas will have some noise / grain |
| Depth of Field |
The option / ability to make the foreground and background as sharp as possible, if desired. |
Some foreground elements may be sharper than the background elements in a natural looking way | Some foreground elements may be sharper than the background elements in a natural looking way |
| Compression / Detail | HDR – Several exposure bracketed images sticked together to give the highest possible dynamic range. Details of exteriors visible through a window |
RAW – Minor detail loss in highlights and shadows. Windows will depict natural light coming through them. |
JPG – Compressed when captured. Detail loss in shadows and highlights |
| Staging |
Extreme attention to detail. We take our time staging a room, moving items, arranging things. May stage people. |
Attention to major visual distractions if time permits. For example, we’ll move a large red trash can, but might leave a tissue box. |
None. Shot as-is. |
| Time of Day |
Shot at the absolute ideal time of day, such as golden hour or deep blue twilight, morning or evening depending on the direction the building faces. |
Shot within our workflow. We try our best to shoot before or afternoon depending on building direction, but no guarantees. |
Shot at our convenience. Sky may not be clear. Time of day may not be ideal. Weather may not be ideal. Typically not rescheduled for weather. |
| Pace | Slow – Best quality no matter how long it takes. | Average / Faster Pace. We can cover a lot more in a less time | It’s all about speed. |
| Cost | Higher (due to pace and post hours) | More competitive (due to pace and post hours) | Most competitive (due to pace and post hours) |
| Generally | Quality | Quantity | Just need pictures |
Fort Worth / Dallas Virtual Tour Service
DTX Media, LLC has been providing virtual tours in the Dallas / Fort worth area for real-estate and architecture clients since their inception in the early 2000s when they were QTVRs. Today, virtual tours have changed quite a bit to be fun and effective ways to see spaces remotely from home particularly since the coronavirus pandemic of 2020. The two best software / plugin options for interactive virtual tours are Matterport and CloudPano, each with their own advantages and disadvantages. DTX Media is a real-estate photography, video and virtual tour company and provider of both types of interactive virtual tours in Dallas, Texas. Below are two examples of the same space showing how each kind of tour can be different. We can shoot interior, exterior and even aerial 360 images for real estate in DFW. You can trust DTX Media as your companies virtual tour service provider!
Dallas CloudPano Virtual Tours
CloudPano virtual tours by DTX Media allow viewers to jump from space to space in an interior or exterior environment. The tour can be custom made with photoshop options (see TV screens), and custom placed hyperlinks throughout. Ideal for both residential real-estate and commercial real-estate video tours in Dallas, Texas.
Dallas Matterport Virtual Tours
Matterport virtual tours by DTX Media allow viewers to move through an interior space with flow (vs jumping). These Dallas virtual tours create a floor plan and dollhouse ideally for customers who want to see not just what the inside looks like but its layout as well. Ideal for both commercial real-estate and residential virtual tours in Dallas, TX.
Virtual Tour Pricing
Virtual Tour Crew
$600 – Half Day (up to 4 hours on location)
$1000 – Full Day (up to 8 hours on location)
*We usually need 1-2 hours per location.
360° Cameras
$200 – Prosumer 360° Camera 18MP (such as Theta Z1)
$600 – MC250 Pro2 3D Camera
Virtual Tour Hosting
$25 / month – Matterport Tour Hosting – (up to 5 tours)
$25 (one time fee) – CloudPano hosting
360 Degree Photo Editing
$100 / image – advanced CloudPano editing (custom HDR, photoshop)
Additional Services
We provide industrial video production and photography, such as construction which is relevant to real-estate video and architecture photography. We even shoot construction progression photography and aerials.
Above is an editorial style portrait of an architect holding a blueprint in a Dallas building. We offer everything from lifestyle portraits to real-estate headshots. We also offer commercial editorial photographers in Dallas.
Architecture photography, both commercial and residential real-estate photogrpahy, aerials and more
Video of real estate, signage, interior design with interviews, aerials, architecture, construction and more.
Clients and Companies DTX Media has shot for:
DTX Media is a real-estate video production company, architecture photography service and virtual tour provider in Dallas / Fort Worth, Texas.
Real-Estate and Architectural Pricing
Corporate Video in Dallas including events, interviews, green screen. We provide the crew, cameras, lights, mics and any other required gear.
Still Photography
Lead Photographer:
$1200 — Photographer Day Rate (up to 8 hours on site including set-up)
$700 — Photographer Half Day Rate (up to 4 hours on site including set-up)
$300/h — Photographer Hourly Rate (additional hours or minimum of 2)
Photo Equipment:
Included – Standard Pro Camera (APS-C or full frame 24MP and up)
$200 — Camera Upgrade (Full frame 40+MP Resolution such as a7rIII, a7rIV, R5, Z7II, S1R or greater)
** Set up time is billed, but tear down is not. Billed in 30 minute increments, rounding up.
** Full days and half days will take scheduling and crew member priority over hourly jobs
Photo Editing:
$100/ hour — Advanced Photo Editing Hourly Rate (Photoshop, green screen, HDR, etc)
$50/ hour — Standard Photo Editing Hourly Rate (crop, exposure, white balance, levels)
$50/ hour — Rush Editing Hourly Rate Add-on.
$5/ image — Product Photography Clipping (Replace background w/ white or transparent)
** Estimate an 30 minutes of editing for every hour shooting.
** 24 hour and overnight options available
Photo Editing:
$100/hour — Advanced Photo Editing (Photoshop, green screen, HDR, etc)
$50/hour — Basic Photo Editing (crop, exposure, white balance, levels)
$50/hour — Rush Editing Hourly Add-on.
$5/image — Product Photography Clipping
** Estimate an 30 minutes of editing for every hour shooting.
** 24 hour and overnight options available
Video Crew
Videographer:
$1500 — Videographer Day Rate (up to 8 hours on site including set-up)
$900 — Videographer Half Day Rate (up to 4 hours on site including set-up)
$300/h — Videographer Hourly Rate (additional hours or minimum of 2)
*Our videographers can function as one or more of the following:
Director, DP, Gaffer, Cam Op and Audio Tech, Live Stream Operator and more.
Other Crew:
$700 — Assistant Day Rate (up to 8 hours on site including set-up)
$400 — Assistant Half Day (up to 4 hours on site including set-up)
$1000 — Makeup Artist / Stylist Day Rate
$600 — Makeup Artist / Stylist Half Day Rate
** Videographer rates are applicable to nearly all DTX Media services including events, interviews, training videos and more.
** Set up time is billed, but tear down is not. Billed in 30 minute increments rounding up.
** Full days and half days will take scheduling and crew member priority over hourly jobs
** See equipment prices below
Video Equipment
Standard Video Equipment:
Included — Basic Pro Camera (4k ASP-C or greater 8-bit 4:2:0)
Included — Standard Professional Lenses (G / GM, L Series & Primes)
Included — Tripods with professional fluid video heads.
$100 — Standard Professional Audio Kit (Wireless lav mic and or boom)
$200 — Standard Professional Light Kit (900 LED panels + diffusion)
$100 — Standard Cinematic Motion Tools (SLR sized Gimbal or Slider)
Standard Equipment Add-Ons
$200 — Standard Camera Upgrade (4k 10-bit 4:2:2 Full Frame | a7sIII or r5)
$250 — Additional Cameras
$100 — Additional Mics
$100 — Teleprompter (requires an operator, can be client)
$100 — Standard Background / Backdrop
$100 — Client Monitor
$300 — Standard 4-Camera Video Mixer
$100 — Webcam / Live Conferencing Adapter
$100 — Laptop / Computer (if not using client’s)
Advanced Video Equipment:
$500 — Advanced Audio Kit (mixer, multiple mics, and amplification)
$1000 — Advanced Light Kit (Aperture, Kino Flo or equivalent and mods)
$2000 — Advanced Lighting Truck / Trailer
$800 — Advanced Camera (FS7, C300 mkII or similar)
$1800 — Cine Camera Upgrade (RED or ARRI complete kits)
$500 — Cine Lens (Cine lenses or Cinema lenses)
$1500 — Advanced Multicam Broadcast Kit (required for more than 4 inputs, multiple monitors, and hybrid remote presentations)
*Advanced gear typically requires a dedicated crew member.
Video Editing:
$150/h — Advanced Video Editing Hourly Rate (ie: animation)
$100/h — Standard Video Editing Hourly Rate (ie: sync, cut, color)
$50/h — Rush Editing Hourly Add-on.
Add-Ons:
$100 — Licensed Music Track (royalty free, commercial use rights, up to 3 minutes)
$500 — Professional Voiceover (up to 3 minutes)
$100 — Professional Voiceover Additional Minutes
$200 — Stock Video Clip (each)
$50 — Stock Photo (each)
$100 — Hard Drive & Shipping (HDD or Flash Drive up to 1TB, lower US)
** Typically 1 day of shooting requires 2 days of editing.
** Multiple deliverables typically require more time in post.
** Additional fees for needs such as voiceovers, music licensing, etc.
Pre-Production Services
$200/h — Pre-Production Hourly Rate (script writing, casting, story board, waivers, marketing, meetings)
$400 — Location Scouting (Per location, Up to 2 hours on site)
Models / Actors
$700 — Standard Model Day Rate (non-agency, flexible needs)
$400 — Standard Model Half Day Rate (non-agency, flexible needs)
$1500 — Advanced Model / Actor Day Rate (specific needs and or speaking lines)
$900 — Advanced Model / Actor Half Day Rate (specific needs and or speaking lines)
** Specific needs could be things such as age range, kids, ethnicity, hair style, pregnant, etc
Misc Pre-Production
Contact Us — Studio Space or Location Fee (depends on needs)
Contact Us — Insurance Upgrade (depends on needs)
*We recommend our pre-production crew member such as a script writer to be on site at least as a production assistant. This requires a crew day or half-day rate.
Real-Estate & Architecture Photography
Lead Photographer:
$1200 — Photographer Day Rate (up to 8 hours on site including set-up)
$700 — Photographer Half Day Rate (up to 4 hours on site including set-up)
$300/h — Photographer Hourly Rate (additional hours or minimum of 2)
Photo Equipment:
Included – Standard Pro Camera (APS-C or full frame 24MP and up)
$200 — Camera Upgrade (Full frame 40+MP Resolution such as a7rIII, a7rIV, R5, Z7II, S1R or greater)
** Set up time is billed, but tear down is not. Billed in 30 minute increments, rounding up.
** Full days and half days will take scheduling and crew member priority over hourly jobs
Photo Editing:
$100/ hour — Advanced Photo Editing Hourly Rate (Photoshop, green screen, HDR, etc)
$50/ hour — Standard Photo Editing Hourly Rate (crop, exposure, white balance, levels)
$50/ hour — Rush Editing Hourly Rate Add-on.
$5/ image — Product Photography Clipping (Replace background w/ white or transparent)
** Estimate an 30 minutes of editing for every hour shooting.
** 24 hour and overnight options available